How to Optimize Operational Efficiencies

BUILDING GREAT DISTRIBUTION COMPANIES:
HOW TO OPTIMIZE OPERATIONAL EFFICIENCIES
By Howell Cu

A distribution company is vital in ensuring that products are placed properly in the market place. With the changing trends in the supply chain, you have to transcend from merely BEING TRANSACTIONAL TO BEING HOLISTIC in way of doing your business with your suppliers.
 
This course reveals the key elements in developing and running a more efficientdistribution company. This will cover managing the front end system of channeling products to the targeted customers more effectively and the back end support system to ensure overall operations proficiency.

 
KEY BENEFITS TO THE PARTICIPANTS
Each participant will learn the following information in operating a distribution company:
  • An in-depth understanding of the business
  • The essential factors and methodologies to make the company successful
  • A working business model to make the company stable
 
KEY BENEFITS TO THE COMPANY
The Company will gain:
  • Techniques in operating a distribution company more systematically and professionally.
  • More holistic sales and operational supervisors and managers who will be equipped with a strong understanding of key issues in its operations and be able to set actionable next steps.
 
WHO SHOULD ATTEND
The modules are primarily oriented to Distributor Owners, Operation Manager, Sales Managers, Admin Managersand Entrepreneurs interested starting their own Distribution Company.

COURSE OUTLINE
Module 1: Supply Chain and the Distributor Framework
  • Dynamics of a product-in-trade
  • Distributor roles in the flow of goods
 
Module 2: Directing the Product Flow
  • Product replenishment process
  • Effective and efficient distribution coverage models
  • Sales people effectiveness and motivation
 
Module 3: Managing the Distribution Support Services
  • Back-end operational excellence in Logistics, HR-Admin and Accounting
  • Internal controls to minimizing shrinkages and theft
  • Working capital resources management
 
KNOW YOUR SENSEI

Howellhas over 20 years of sales, distribution and entrepreneurial experience. Initially, working for Procter & Gamble Philippines, he was able to develop the sales and distribution business of different brands in various territories. With his astute business acumen and intense professional sales expertise, he was able to start up and develop 10 multimillion companies, working with various local and multinational FMCG companies. He has been called on to conduct training and consultancy to various companies such as Caltex, Philips, Del Monte, Kimberly Clark and NutriAsia.
 
Howell completed hisstudies in the Ateneo De Manila University and the Asian Institute of Management, taking up a degree on B.S. Management Engineering and Master’s in Entrepreneurship respectively.